Saturday 22 August 2009
The Playface[PLAY STATION THREE]
Sony redesigned PS3 and asked Wieden+Kennedy Tokyo to develop the campaign for it. They came up with The Playface: “It’s that face you make when you are playing video games and concentrating so much that you don’t even realize the kind of expressions you are making. And everyone has a different one.”
TOKIO
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment