Seems that after 10 years on air, Channel 4's reality show might be on the edge of extinction.
And this year, with almost two months into the season, the show has already marked the lowest ratings ever since the show began.
In fact, it's only averaging 2 million viewers and is down 33% in its audience share.
But the execs at Endemol UK, who produce the show, insist Big Bro is doing well, especially in other countries like Italy and Argentina.
THOUGHTS???
TOKIO
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